Most agencies treat PPC like a math problem.
It's not. It's a growth lever.
We've been running Amazon PPC for 15 years.
For our own brands. For 300+ other brands.
We know what works because we've spent the money and made the mistakes.
The difference? We don't optimize for vanity metrics.
We optimize for one thing: profitable growth.
Sometimes that means spending MORE to grow faster.
Sometimes that means pulling back to protect margin.
It depends on your business. Your inventory. Your goals.
90-day minimum.
Month-to-month after that.
We earn your business every month.
Amazon PPC management services plan, build and run your Sponsored Products, Sponsored Brands and Sponsored Display campaigns so ad spend grows sales at a profit you have agreed in advance.
As an Amazon PPC agency, Marknology sets every product's target from its own break-even ACoS, then manages bids, keywords and placements to that number. Work out yours with our break-even ACoS calculator.
THE REAL PROBLEM
Here's what happens with most agencies:
They set up your campaigns in week one.
They check in once a month.
They send you a report showing "improved ACoS."
Meanwhile, your organic rank is tanking because they're not bidding on your high-conversion keywords.
Your inventory is sitting because they're not adjusting for velocity.
Your competitors are outspending you on your own brand terms.
PPC isn't a set-and-forget channel.
It's connected to everything else in your Amazon business.
Your listing quality affects your conversion rate, which affects your ACoS.
Your inventory levels determine how aggressive you can be with spend.
Your organic rank determines how much you NEED to spend on PPC to stay visible.
We don't manage PPC in a vacuum.
We look at the whole picture.
Because that's what actually moves the needle.
OUR METHOD
We start with a full account audit.
Not a 20-minute glance. A real one.
Campaign structure. Keyword targeting. Bid strategy. Search term reports. Wasted spend.
Then we map it to your business goals.
Are you trying to grow fast? Protect margin? Launch a new product? Clear inventory?
The strategy changes based on what you're trying to do.
We rebuild campaign architecture if needed.
Single keyword ad groups for your top performers.
Separate campaigns for brand defense, competitors, category, and auto.
Negative keyword sculpting to stop bleeding money on junk searches.
Daily bid adjustments based on performance.
Not monthly. Daily.
Search term mining for new keyword opportunities.
Placement optimization (top of search vs. rest of search vs. product pages).
Week 5+: Scale
Once we have profitable campaigns running, we scale.
More keywords. More products. More placements.
But always with an eye on margin and inventory.
We're not trying to hit some arbitrary ACoS target.
We're trying to make you money.
DELIVERABLES
You get a dashboard. Updated daily.
Real-time spend, sales, ACoS, ROAS, impressions, clicks, conversions.
Plus a monthly summary call where we walk through: What worked. What didn't. What we're testing next. What you should expect next month.
No fluff. No jargon. Just the numbers and the plan.
IDEAL CLIENTS
You're doing at least $30K/month on Amazon.
You have budget to invest in growth (minimum $2K/month ad spend).
You're willing to test and iterate, not looking for a magic bullet.
You care about profit, not just revenue.
You're spending more than $100K/month on ads and not seeing the return you expected.
Your PPC has been on autopilot and you know it's leaving money on the table.
You've worked with other agencies and been disappointed.
We work with brands across 50+ categories.
Health and wellness, home goods, pet products, beauty, electronics, food and beverage, sports nutrition, outdoor equipment.
If you're serious about Amazon, we can help.
PROVEN RESULTS
We've been doing this for 15 years.
Before Amazon PPC was the gold rush it is now.
We've helped brands go from $0 to $5M on Amazon.
We've helped brands grow from $500K to $3M.
We've helped brands cut wasted spend by 40% while increasing sales.
We've managed campaigns during:
Prime Day (and lived to tell about it).
Q4 peak season (when bids go through the roof).
Major algorithm changes (when everything breaks).
Pandemic supply chain chaos (when inventory was the real constraint).
We've seen what works across hundreds of products, dozens of categories, and every imaginable competitive environment.
Not theory. Real experience.
COMMON QUESTIONS
It depends on your ad spend, catalog size and how many channels we run for you. Agency fee models and our current rates are on our Amazon agency pricing page. Your ad spend is paid to Amazon separately.
Engagements have a 90-day minimum, then continue month to month.
We set a baseline in the first weeks and agree a target for each product before we change bids. Early signals such as less wasted spend usually show first, and we judge results against that baseline at around day 90 rather than promising a date.
From each product's own break-even ACoS: profit per unit before advertising divided by the price, minus the profit you want to keep. You can work yours out with our break-even ACoS calculator.
Yes. We can run advertising while your team handles listings and operations, or run the whole account. Either way your brand keeps ownership of the advertising account and its history.
Sponsored Products, Sponsored Brands and Sponsored Display, plus Amazon DSP for brands where it fits. Every campaign is managed to the same profit targets.
Let's audit your account.
Find the leaks.
Build a plan that actually makes sense for your business.
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Let's discuss how Marknology can help you achieve your goals.