The Playbook

Amazon Growth, Decoded

Playbooks, teardowns, and strategy from 15 years and $2B+ in managed Amazon revenue.

LatestAttribution

The Meta Ad We Almost Turned Off

On Eva Commerce's Connected Commerce podcast with Hai Mag: a Meta ad showing zero conversions was quietly feeding a top Amazon seller, and how to spot the halo effect before you switch it off.

By Andrew Morgans · Aug 31, 2026
Amazon Brand Protection

When the Attack Is Not Coming From Amazon

On the ecommerceChris podcast with Chris McCabe: the competitor defamation case that ended in a six figure award, the Temu...

Aug 31, 2026
Amazon PPC

Run Amazon as a P&L, Not a Sales Channel

On the Commerce Untold podcast: why most brands do not know their Amazon numbers, and the PPC test on a...

Aug 31, 2026
AI Agents

Amazon AI Agents: What Five Operators Actually Run in 2026

Five Amazon operators presented on the same day without comparing notes and reached the same conclusion: the agent is almost...

Aug 31, 2026
agency pricing

How Much Does an Amazon Agency Cost in 2026?

Real 2026 pricing ranges for Amazon agencies: monthly retainers, PPC-only costs, percentage-of-sales vs hybrid models, red flags, and when an...

Aug 2, 2026
3PL

FBA Capacity Limits: How to Plan Inventory When Amazon Won't Take Your Stock

Key Takeaways Capacity limits are dynamic, not fixed. Amazon recalculates your allowance based on sales velocity and IPI, so your...

Jul 20, 2026
Amazon Listing Optimization

Amazon Listing Images That Convert: What Actually Changes the Click

Key Takeaways The main image wins or loses the click before anyone reads a word. It is the single biggest...

Jul 15, 2026
amazon agency

How to Choose an Amazon Marketing Agency (What Most Brands Get Wrong)

You are six months into an agency relationship. Revenue has not moved. Monthly reports arrive but nothing has changed. You...

May 29, 2026
Amazon

How to Do an Amazon Account Audit: Marknology's Step-by-Step Approach

Most Amazon brands are flying blind. Brooklyn Morgans breaks down Marknology's phase-by-phase Amazon audit methodology, from catalog mapping to listing...

May 17, 2026
Amazon A+ Content

Amazon Brand Store Analytics

Learn how to measure and optimize Amazon Brand Store performance with data-driven analytics, conversion tracking, and actionable insights.

Apr 13, 2026
Amazon Brand Management

TikTok Shop for Amazon Sellers

Add TikTok Shop as a second revenue channel for your Amazon business. Learn setup, integration, and cross-platform strategies.

Apr 13, 2026
Amazon Brand Management

Amazon Inventory Management: How to Stop Stockouts and Storage Fee Nightmares

Stop Amazon stockouts and storage fee nightmares with smart inventory management strategies. Forecast demand, optimize reorder points.

Apr 13, 2026
Amazon Brand Management

Is Hiring an Amazon Agency Worth It?

Honest assessment from an agency founder: when hiring an Amazon agency makes sense, expected ROI, and how to choose the...

Apr 13, 2026