What is a good method for acquiring positive reviews for my product?
We usually like to start off by seeing what depth our client has with getting friends and family to give reviews.
Reminder: Family & friends, must have ZERO affiliation with your amazon accounts, share an
address, credit card information, or use the same IP address.
We recommend having them purchase the product at full price and then having you pay pal them the cost of the product. This method gives the blue "verified review next to the review.
If this is something you would like to do, we have instructions written up for your reviewers.
Give the reviewer discount or (BOGO) buy one get one free code on Amazon. We recommend BOGO as this would show up as two sales which additionally helps our algorithm. As well as the blue verified check mark
If you choose this option, we will setup a code for your team to give out, such as "MARK1BOGO." It will be good for any product so buy one of anything get the second one free,
Reminder: Make sure you do not send any communication that says you are giving them a
discount in exchange for a review.
Amazon Early Reviewer Program
The Early Reviewer Program helps you get up to 5 reviews by offering customers who purchased your enrolled items a small reward ($3 Gift Card) in exchange for providing feedback on your product. This gift card is given from Amazon. It costs $60 per review that will be charged once you receive the review. Up to 5 reviews per parent ASIN.
How the costs are billed for the Early Reviewer Program?
Each enrollment costs $60 plus any applicable taxes. An enrollment covers all SKUs in a parent SKU family or stand-alone SKU. You do not have to enroll children SKUs individually. You are charged the $60 fee once you receive your first review through the program. That is the only time a fee is charged for that SKU, whether you receive one review or five reviews. If you receive no reviews, you will not be charged.
Can we email our customer database and offer a discount in exchange for a review?
Under Amazon's terms of service, we are not allowed to give a customer a discount in exchange for a review. This means that a review and a discount cannot be mentioned in the same email. We can offer the discount in one email and then ask for the review in the other.
Can we give shoppers a promo code that they can redeem at our website?
Yes, this would need to be done after they purchase on Amazon, so that they can leave a review there.
What is a "verified review"?
The reviewer has payed a full cost of the item and followed Amazon procedures before receiving the product etc .
If my products have child variations will they have separate reviews or be combined?
If we have the products in variation reviews are combined.
How can we remove negative reviews?
Upon receiving a negative review, it may be prudent to open a case with Amazon requesting its removal.
Amazon will remove negative reviews if
A) The review is based on something un-relative to the product
B) The product was damaged during shipping/handling
C) FBA shipping is at fault
D) The review is suspicious of being fraudulent
How can I contact e-commerce shoppers who left a negative review?
Oftentimes you can't see who the buyer was that left the review.
Software is available for seller central that sends reviews...but the main focus is that it will match up negative reviews with orders. This method allows us to find out who the buyer was and email them.
What image files can be used on Amazon?
TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png) format
Can I have text or badges in my main image?
No you cannot. This is against TOS. The product needs to be sold on a pure white background.
What kind of information should go into a graphic?
Sizing chart, Nutrition facts, Brand Story graphic, Buy & save graphics, Badges (vegan, gluten-free, etc), "How to use" graphic, and more.
What size do images need to be for Amazon?
At least 1000x1000 and under 10mb. For the best look, all images should be square
How many images do I need for my product listing?
There are 6-7 visible spots and all should be filled
How do you upload my images?
Login into seller central, find SKU/ASIN, click edit, select the image tab, and upload the pure white background image in the first open space and fill the rest with secondary images, and lastly save and finish.
How long do image changes take to show live on the listing?
Normally up to six hours with a max of 24 hours but can change as soon as 30 mins
Can my listing go live without images?
No, you must have at least one pure white background image of the product or your listing will be suppressed.